Local search optimization focuses on making sure that people searching for your products or services find them easily when they're looking for them locally. If you're not sure where to start, ground rules for optimizing now include having an accurate address in a city. You can use Google Maps for Local Pages to let visitors easily find your business location using an interactive map.

You need to be sure that the schema markup for your business page shows up correctly so that people know they're at a real location when searching online. Aside from technically optimizing your website so that it ranks well locally, writing specifically for a localized audience on your website is another good idea. There are hundreds of other local ranking factors that will help increase your local search engine visibility. During a discovery call, we can explore these and look for current gaps in your SEO.